Rupert Murdoch recently talked with Sky News political editor David Speers on Sky News Australia. Murdoch has proposed that he wishes to block Google from indexing News Corporation sites. He goes on to say that he envisions a model where users would pay News Corp. for accessing news on his sites.

This seems like a desperate plea from Murdoch and it shows that Newspapers are on the decline. He fails to understand the difference between printed and online news. If users have the choice of reading news from free & trusted sources or paying for it then it looks like Murdoch’s plan is doomed to fail. Information Architects aptly tweeted:

All successful news monetizing models I know have 3 things in common: They’re entrepreneurial, courageous and none whine about Google.