Lose/Lose is an Arts project conceived by Zach Gage, a digital and mixed media artist from New York. In a 1980s-style video game the application actually attacks the Mac platform, deleting users’ files as they progress through the level and shoot enemies. It is a ‘video-game with real life consequences’. Zach explains it in more detail on his website:

Each alien in the game is created based on a random file on the players computer. If the player kills the alien, the file it is based on is deleted. If the players ship is destroyed, the application itself is deleted.

This ‘game’ poses some intriguing questions as to how we now perceive technology. ‘At what point does our virtual data become as important to us as physical possessions?’ and ‘If we have reached that point already, what real objects do we value less than our data?’

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